The newest stuff:
The Blog
I like to share, and this is one of the places I do that. So, check back often to see if there are new insights about branding, websites, projects… or even sometimes just life (because life impacts business, as much as we like to keep them separate!)
What’s a Favicon, and Why Your Brand Should Have One | DIY Branding 2026
QUESTION: What’s a Favicon? ANSWER: “Favicon” is the name of the little icon used to designate your website in a browser tab. It’s a merger of the words “Favourite” and “Icon”, from back in the days where it was more difficult to tell your favourites apart in your...
What You Really Need to do to Rank on Answer Engines | AI SEO 2026
QUESTION: What do you need to do to rank in AI results? ANSWER: A lot of the tasks that help you rank in traditional SEO are still the best ways to rank in AI answers! This means getting on the map, getting reviews elsewhere online, being mentioned on other websites,...
Top 15+ WooCommerce Plugins to Accelerate Your WordPress Store Growth
A Successful, Growing WooCommerce Store Needs Plugins! Growth in WooCommerce doesn’t often come from a single change. It usually happens through a series of improvements that make your store easier to find, simpler to manage, and more effective at converting visitors...
But wait…
THERE’S MORE.
Exiting the Creative Rut | The Power of Taking a Break
I took a vacation this year. When I went on my first vacation this year, it was after not having taken an actual break from my creative work since 2019. Yes, 2019. As in, pre-pandemic, not-even-in-this-decade, certifiably AGES ago. And there are a lot of reasons for...
Five Tips for ENGAGING DIY Design | DIY Design Tips
DIY Design can be a hot mess, even with all the tools available to you There are about a million tools out there now to help you with the process of DIY design - up to and including tools that will just… use a prompt to make the thing you wanted (or something vaguely...
Canva vs Adobe Suite for Design Business Tasks | Design Tools
Knowing what program to use for what task changes the game Look, working as a designer is a lot. There are tools everywhere, each of them claiming they’re the best, and that they’re going to speed up your process, and solve every problem under the sun. Whether it’s...
September 2025 Google Console Impressions Drop | Why Not To Worry
Did your Google Search Console Impressions drop in September 2025? If you’re like me and you keep track of Google Console for yourself, and/or for clients, you’ve probably noticed something that made you gasp out loud this last month. Google Console Impression metrics...
Creating a Vibrant Brand | Small Business DIY Branding
I don’t usually recommend DIY brand design… I’m a branding designer and strategist, and you might be thinking it’s not super smart for me to go around telling people they should design their own brand. But I’m also realistic, and I completely understand that not...
Curating Templates for Your Business in Canva | 2025 Canva Tips
The Canva template library is VAST I love the Canva library. It’s full of magical tools, for literally any category of graphic design asset you need. Whether you’re looking for brochures, or menus, or just some social media templates, there’s going to be designs that...
Why Your Space Matters | Branding Your Office
Where do you work? Whether you work in your home office, on the back patio, from your phone in between other things, or in the office your business owns/rents… the space you use for your work and the tone it has, changes the way you engage with what you do. If you ARE...
Designing a Colour Palette for your Business | DIY Branding Design
The Colours You Use Do Work For Your Business If you know me, you know one of my most long-standing beliefs when it comes to client branding, is that your brand isn’t meant to just be pretty. Like, yeah, I love making pretty things, don’t get me wrong. That’s how I...
Using Seamless Canva Instagram Carousel Designs | Canva Templates for Photographers
Seamless Canva Instagram Carousel Designs are GREAT for Photographers Keeping your Instagram profile engaging as a photographer isn’t the easiest task ever, since… well… complex designs aren’t always the play. You want your audience to see your photos - but how can...
Branding Design
Your brand should create an ecosystem for your work, no matter what you do. Your business should settle into the expanse of your branding - naturally, like magic. Making client conversion, EASY.
WEB DESIGN
Your website should be a lead generation powerhouse. Your ideal clients? They should feel at home there. This is where we put your brand to work for you.
Information about 1:1 support
Sometimes accountability is key, and having someone over your shoulder, making sure you're taking the steps you need to take is what makes the difference!
