by Gabrielle Scarlett | Apr 23, 2026 | Branding, Business, Canva, Colour Palettes, Social Media, Web Design
QUESTION: What colours should I use for a moody colour palette? ANSWER: Moody colour palettes should use predominantly rich, dark hues, that foster a sense of comfort and groundedness. Picking the colour palette for your next project? I love the process of picking...
by Gabrielle Scarlett | Mar 18, 2026 | Branding, Business, Canva, Colour Palettes, Social Media, Web Design
Before you start any creative process, you have to pick a palette! Okay well that might be a SLIGHT exaggeration, because some creative projects won’t involve a colour palette. But you know what I mean! And picking your colour palette can sometimes be where the...
by Gabrielle Scarlett | Feb 14, 2026 | Branding, Business, Productivity, Social Media
Question: How does strategic branding help businesses grow?Answer: Strategic branding helps businesses grow through reaching their ideal clients, prequalifying new leads, simplifying your communication process, and more. Strategic branding can be a big investment...
by Gabrielle Scarlett | Feb 2, 2026 | Branding, Business, Canva, Colour Palettes, Social Media, Web Design
Choosing the palette for a project isn’t always easy. Making art involved a ton of steps. It doesn’t matter what kind of art it is – even if your goal is unfiltered expression… there’s gonna be thinking involved! And honestly, for me,...
by Gabrielle Scarlett | Jan 22, 2026 | Branding, Business, Colour Palettes, Productivity, Social Media
Why does colour psychology matter in your branding? If you’re at all familiar with my approach to branding, you’ll know that I spend a lot of time considering the intentionality behind the mood created by your brand’s palette. To make your brand work for you, you have...
