by Gabrielle Scarlett | Apr 27, 2026 | Branding, Business, Productivity, Social Media
QUESTION: What logo formats does my business need in a branding package? ANSWER: Your business should have at minimum, a primary logo and secondary logo (usually horizontal and vertical formats), a submark, and an icon. There are others, but these should ensure you...
by Gabrielle Scarlett | Apr 23, 2026 | Branding, Business, Canva, Colour Palettes, Social Media, Web Design
QUESTION: What colours should I use for a moody colour palette? ANSWER: Moody colour palettes should use predominantly rich, dark hues, that foster a sense of comfort and groundedness. Picking the colour palette for your next project? I love the process of picking...
by Gabrielle Scarlett | Mar 27, 2026 | Blogging, Business, SEO, Web Design
QUESTION: How do you choose keywords for small business websites in 2026? ANSWER: Honestly, choosing keywords hasn’t actually changed all that much! You still need them, and they will still impact what your content will return in searches for on both traditional...
by Gabrielle Scarlett | Mar 18, 2026 | Branding, Business, Canva, Colour Palettes, Social Media, Web Design
Before you start any creative process, you have to pick a palette! Okay well that might be a SLIGHT exaggeration, because some creative projects won’t involve a colour palette. But you know what I mean! And picking your colour palette can sometimes be where the...
by Gabrielle Scarlett | Feb 24, 2026 | Blogging, Business, SEO, Web Design
QUESTION: What SEO tasks should local businesses focus on? ANSWER: There are lots of Local Business SEO tasks to undertake, but three of specific benefit are: getting on the Google Map; focusing on reviews; getting featured on local websites. Local Businesses Still...
