The newest stuff:
The Blog
I like to share, and this is one of the places I do that. So, check back often to see if there are new insights about branding, websites, projects… or even sometimes just life (because life impacts business, as much as we like to keep them separate!)
50 Purple Colour Palettes to Inspire Your Next Project
Choosing the palette for a project isn't always easy. Making art involved a ton of steps. It doesn't matter what kind of art it is - even if your goal is unfiltered expression... there's gonna be thinking involved! And honestly, for me, sometimes the hardest of those...
Colour Psychology and Why it Matters to Your Branding | DIY Branding
Why does colour psychology matter in your branding? If you’re at all familiar with my approach to branding, you’ll know that I spend a lot of time considering the intentionality behind the mood created by your brand’s palette. To make your brand work for you, you have...
30 Watercolour Element Sets on Canva | Curated Graphics
✦ 35 Canva Search Terms for Watercolour Element Sets ✦ Finding matching element sets to use on Canva Pro has a knack to it! And I know better than most how many hours you can spend pulling elements together to use for a specific brand or design in the platform. One of...
But wait…
THERE’S MORE.
Breaking the Procrastination Cycle
✦ Ending the Procrastination Cycle ✦ I love what I do. But sometimes…. I’ll find myself procrastinating a task. And when I do, there are three questions I ask myself, that I use as a litmus test for what my action steps are. Using these, I can pretty much always get...
Why You Shouldn’t Build Your Logo In Canva
✦ Why You Shouldn’t Build Your Logo in Canva ✦ I love Canva. Designing in Canva Pro has streamlined SO many of my processes, and I will shout that from the rooftops to literally anyone who will listen. I’m a Canva Creator (with templates in the library) and a Canva...
Responding to Price Shoppers as a Creative
✦ Responding to Price Shoppers as a Creative ✦ I want to preface this by saying three things. First, there is nothing wrong with price shopping. I mean, I personally price shop, for certain things. It’s a regular occurrence for my fiancé and I to make a little...
My Favourite 50+ Canva Search Terms
✦ My Favourite 50 Canva Search Terms ✦ If you follow me just about anywhere online, you know that I’m kind of addicted to Canva. I used to be an Adobe girl through and through - but lately, I’ve had a slew of clients looking for tools that they could easily edit on...
You Don’t Have to be Pinterest Perfect: A Confession About my Desk
✦ Dear Self-Employed-Humans: Stop judging yourself ✦ I drool over people’s workspaces on Pinterest. I pin them ALL the time. Gorgeous, neutral desk setups, with a computer, keyboard, and maybe a coffee. Possibly a notebook? But probably not. They’re elegant. They’re...
Five Signs it’s Time to Rebrand your Business
Five Signs it’s Time to Rebrand your Business Your branding is supposed to create an ecosystem for your work. It’s supposed to create a happy happy space where your work makes sense, and everything fits together. Where your clients feel comfortable - like they’ve...
Is your Self Care just Fancy Self Sabotage?
Is your Self Care just Fancy Self Sabotage? Self care looks different for everyone - we’ve talked about that. For some people, self care looks like a shopping spree, and for others, it looks like a chill night in. But there is a LOT of noise across the internet about...
Finding (the right) Inspiration for your Mood Board
Finding (the right) Inspiration for your Mood Board I work with a lot of creatives. Many, many creatives. Usually, photographers. And when I do branding design for creatives, I kind of get to cheat when it comes to brand boards. The reason for this is obvious:...
What Counts as “Self-Care”?
What Counts as Self Care? I talk about self care a lot. This is mostly because I work with women, and women have a tendency to, without mincing words: ignore themselves. We give so, so much - to our family, our friends, and our clients - that it gets easy to stop...
Branding Design
Your brand should create an ecosystem for your work, no matter what you do. Your business should settle into the expanse of your branding - naturally, like magic. Making client conversion, EASY.
WEB DESIGN
Your website should be a lead generation powerhouse. Your ideal clients? They should feel at home there. This is where we put your brand to work for you.
Information about 1:1 support
Sometimes accountability is key, and having someone over your shoulder, making sure you're taking the steps you need to take is what makes the difference!
