The newest stuff:
The Blog
I like to share, and this is one of the places I do that. So, check back often to see if there are new insights about branding, websites, projects… or even sometimes just life (because life impacts business, as much as we like to keep them separate!)
Canva vs Adobe Suite for Design Business Tasks | Design Tools
Knowing what program to use for what task changes the game Look, working as a designer is a lot. There are tools everywhere, each of them claiming they’re the best, and that they’re going to speed up your process, and solve every problem under the sun. Whether it’s...
September 2025 Google Console Impressions Drop | Why Not To Worry
Did your Google Search Console Impressions drop in September 2025? If you’re like me and you keep track of Google Console for yourself, and/or for clients, you’ve probably noticed something that made you gasp out loud this last month. Google Console Impression metrics...
Creating a Vibrant Brand | Small Business DIY Branding
I don’t usually recommend DIY brand design… I’m a branding designer and strategist, and you might be thinking it’s not super smart for me to go around telling people they should design their own brand. But I’m also realistic, and I completely understand that not...
But wait…
THERE’S MORE.
What’s in a Brand Package?
✦ What’s in a Brand Package? ✦ If you’ve followed me for a while, you know that your brand is much, much more than just a logo. In fact, I no longer offer logos individually, because a brand suite will serve your business ten times more powerfully than a logo on its...
Breaking the Procrastination Cycle
✦ Ending the Procrastination Cycle ✦ I love what I do. But sometimes…. I’ll find myself procrastinating a task. And when I do, there are three questions I ask myself, that I use as a litmus test for what my action steps are. Using these, I can pretty much always get...
Why You Shouldn’t Build Your Logo In Canva
✦ Why You Shouldn’t Build Your Logo in Canva ✦ I love Canva. Designing in Canva Pro has streamlined SO many of my processes, and I will shout that from the rooftops to literally anyone who will listen. I’m a Canva Creator (with templates in the library) and a Canva...
Responding to Price Shoppers as a Creative
✦ Responding to Price Shoppers as a Creative ✦ I want to preface this by saying three things. First, there is nothing wrong with price shopping. I mean, I personally price shop, for certain things. It’s a regular occurrence for my fiancé and I to make a little...
My Favourite 50+ Canva Search Terms
✦ My Favourite 50 Canva Search Terms ✦ If you follow me just about anywhere online, you know that I’m kind of addicted to Canva. I used to be an Adobe girl through and through - but lately, I’ve had a slew of clients looking for tools that they could easily edit on...
You Don’t Have to be Pinterest Perfect: A Confession About my Desk
✦ Dear Self-Employed-Humans: Stop judging yourself ✦ I drool over people’s workspaces on Pinterest. I pin them ALL the time. Gorgeous, neutral desk setups, with a computer, keyboard, and maybe a coffee. Possibly a notebook? But probably not. They’re elegant. They’re...
Five Signs it’s Time to Rebrand your Business
Five Signs it’s Time to Rebrand your Business Your branding is supposed to create an ecosystem for your work. It’s supposed to create a happy happy space where your work makes sense, and everything fits together. Where your clients feel comfortable - like they’ve...
Is your Self Care just Fancy Self Sabotage?
Is your Self Care just Fancy Self Sabotage? Self care looks different for everyone - we’ve talked about that. For some people, self care looks like a shopping spree, and for others, it looks like a chill night in. But there is a LOT of noise across the internet about...
Finding (the right) Inspiration for your Mood Board
Finding (the right) Inspiration for your Mood Board I work with a lot of creatives. Many, many creatives. Usually, photographers. And when I do branding design for creatives, I kind of get to cheat when it comes to brand boards. The reason for this is obvious:...
Branding Design
Your brand should create an ecosystem for your work, no matter what you do. Your business should settle into the expanse of your branding - naturally, like magic. Making client conversion, EASY.
WEB DESIGN
Your website should be a lead generation powerhouse. Your ideal clients? They should feel at home there. This is where we put your brand to work for you.
Information about 1:1 support
Sometimes accountability is key, and having someone over your shoulder, making sure you're taking the steps you need to take is what makes the difference!
