The newest stuff:
The Blog
I like to share, and this is one of the places I do that. So, check back often to see if there are new insights about branding, websites, projects… or even sometimes just life (because life impacts business, as much as we like to keep them separate!)
Why Strategic Branding Will Help Your Business Grow
Question: How does strategic branding help businesses grow?Answer: Strategic branding helps businesses grow through reaching their ideal clients, prequalifying new leads, simplifying your communication process, and more. Strategic branding can be a big investment -...
50 Purple Colour Palettes to Inspire Your Next Project
Choosing the palette for a project isn't always easy. Making art involved a ton of steps. It doesn't matter what kind of art it is - even if your goal is unfiltered expression... there's gonna be thinking involved! And honestly, for me, sometimes the hardest of those...
Colour Psychology and Why it Matters to Your Branding | DIY Branding
Why does colour psychology matter in your branding? If you’re at all familiar with my approach to branding, you’ll know that I spend a lot of time considering the intentionality behind the mood created by your brand’s palette. To make your brand work for you, you have...
But wait…
THERE’S MORE.
Top Four Reasons to Use Hostinger for your Small Business Website
I have a mild obsession with Hostinger, and I’m not afraid to admit it. Before I get into the details here, I want to give you a little preface. When I say that I’m kind of obsessed with Hostinger hosting, I want you to know that’s coming from someone who has worked...
Exiting the Creative Rut | The Power of Taking a Break
I took a vacation this year. When I went on my first vacation this year, it was after not having taken an actual break from my creative work since 2019. Yes, 2019. As in, pre-pandemic, not-even-in-this-decade, certifiably AGES ago. And there are a lot of reasons for...
Five Tips for ENGAGING DIY Design | DIY Design Tips
DIY Design can be a hot mess, even with all the tools available to you There are about a million tools out there now to help you with the process of DIY design - up to and including tools that will just… use a prompt to make the thing you wanted (or something vaguely...
Canva vs Adobe Suite for Design Business Tasks | Design Tools
Knowing what program to use for what task changes the game Look, working as a designer is a lot. There are tools everywhere, each of them claiming they’re the best, and that they’re going to speed up your process, and solve every problem under the sun. Whether it’s...
September 2025 Google Console Impressions Drop | Why Not To Worry
Did your Google Search Console Impressions drop in September 2025? If you’re like me and you keep track of Google Console for yourself, and/or for clients, you’ve probably noticed something that made you gasp out loud this last month. Google Console Impression metrics...
Creating a Vibrant Brand | Small Business DIY Branding
I don’t usually recommend DIY brand design… I’m a branding designer and strategist, and you might be thinking it’s not super smart for me to go around telling people they should design their own brand. But I’m also realistic, and I completely understand that not...
Curating Templates for Your Business in Canva | 2025 Canva Tips
The Canva template library is VAST I love the Canva library. It’s full of magical tools, for literally any category of graphic design asset you need. Whether you’re looking for brochures, or menus, or just some social media templates, there’s going to be designs that...
Why Your Space Matters | Branding Your Office
Where do you work? Whether you work in your home office, on the back patio, from your phone in between other things, or in the office your business owns/rents… the space you use for your work and the tone it has, changes the way you engage with what you do. If you ARE...
Designing a Colour Palette for your Business | DIY Branding Design
The Colours You Use Do Work For Your Business If you know me, you know one of my most long-standing beliefs when it comes to client branding, is that your brand isn’t meant to just be pretty. Like, yeah, I love making pretty things, don’t get me wrong. That’s how I...
Branding Design
Your brand should create an ecosystem for your work, no matter what you do. Your business should settle into the expanse of your branding - naturally, like magic. Making client conversion, EASY.
WEB DESIGN
Your website should be a lead generation powerhouse. Your ideal clients? They should feel at home there. This is where we put your brand to work for you.
Information about 1:1 support
Sometimes accountability is key, and having someone over your shoulder, making sure you're taking the steps you need to take is what makes the difference!
